Odetari
Birth nameTaha Othman Ahmad
Born1999 or 2000 (age 23–24)[1]
Houston, Texas, U.S.
GenresEDM
Occupation(s)
  • Record producer
  • rapper
  • songwriter
Years active2018–present
LabelsArtist Partner Group

Taha Othman Ahmad, known professionally as Odetari, is an American record producer, rapper, and songwriter. He started producing and releasing music at 13. His music became popular on TikTok in 2023 and his songs "Good Loyal Thots", "Narcissistic Personality Disorder", "Look Don't Touch", "I Love You Hoe", and "GMFU" all reached the top-10 of the Billboard Hot Dance/Electronic Songs chart.

Life and career

Taha Othman Ahmad was born in Houston, Texas and is of Palestinian descent.[1] He started producing and releasing SoundCloud rap music at age 13 with a Native Instruments Maschine given to him by his parents, and later produced trap beats starting in 2018.[2] His stage name, Odetari, is a fusion of his family name, Odeh, with the name of video game developer Atari.[1]

Odetari self-released his debut single, "I <3 Latinas", in March 2023.[2] While working as a substitute teacher at a Houston high school in 2023, Odetari's music became popular on TikTok due to his videos of audio deepfakes of video game characters, which used his songs in the background. After getting fired from the high school, he began releasing songs on SoundCloud more frequently and using them in his TikTok videos.[1] His song "Narcissistic Personality Disorder" became his first to chart when it debuted at number 11 on the Billboard Hot Dance/Electronic Songs chart in April 2023; it also became his top-10 debut on the chart the following month.[3] His April 2023 song "Good Loyal Thots" also debuted at number eight on the Hot Dance/Electronic Songs chart in May 2023.[4]

Odetari gave his first live performance in June 2023 in New York City.[1] In July 2023, he released his debut EP, 3×3, which was a collaboration with New Zealand record producer 9lives, and signed a multi-album record deal with Artist Partner Group. He had topped the Dance/Electronic Songwriters chart for 17 weeks by September 2023. He released his debut solo EP, XIII Sorrows, on September 13, 2023.[5] A Trippie Redd remix of his collaborative single "I Love You Hoe" with 9lives was released in October 2023.[6]

Musical style

Odetari's music has been described as EDM. He has described it as "final boss music". Ethan Shanfeld of Variety wrote that his songs combine "pitched-up rap hooks, glitchy trap flare and menacing club beats" and are "tailored to a young, overstimulated audience" due to their shorter length.[1] Katie Bain wrote for Billboard that his music was "hectic and woozy and strange, altogether giving a feeling like being at a rave happening inside the internet".[2]

Discography

Extended plays

List of extended plays, with release date and label shown
Title Details
3×3
(with 9lives)
  • Released: July 12, 2023
  • Label: Artist Partner Group
  • Format: Digital download, streaming
XIII Sorrows
  • Released: September 13, 2023
  • Label: Artist Partner Group
  • Format: Digital download, streaming
Door 2 Dusk
  • Released: December 6, 2023
  • Label: Artist Partner Group
  • Format: Digital download, streaming

Singles

List of singles as lead artist, with title, year released, album, and chart positions shown
Title Year Peak chart positions Album
US
Dance

[7]

 NZ
Hot
[8]
"Good Loyal Thots" 2023 829 XIII Sorrows
"Twilight Lament" –– Non-album singles
"I <3 Latinas" ––
"You're Too Slow" 29– Door 2 Dusk
"Hexxed Her Love <3 XOXO" –– Non-album single
"Narcissistic Personality Disorder" 10– XIII Sorrows
"A New Heart" –– Non-album singles
"Double Trouble" 49–
"Muddy Cup" ––
"Scorpio"
(with Marluxiam)		 ––
"Borderline Personality Disorder" ––
"Red Eyes Black Dragon Chain" ––
"Throat Goat" ––
"Look Don't Touch"
(with Cade Clair)		 9– XIII Sorrows
"Reassure Me"
(with 9lives)		 –– 3×3
"Wet Dreams"
(with Nimstarr)		 –– Non-album single
"I Love You Hoe"
(with 9lives)		 318 3×3 and Door 2 Dusk
"GMFU"
(with 6arelyhuman)		 523 XIII Sorrows
"Baby I'm Home"
(with Kanii and 9lives)		 38– Door 2 Dusk
"Green Goblin"
(Spotify singles)		 ––
"Hypnotic Data" 19– XIII Sorrows
"Dxe Dxe Dxe"
(with Homixide Gang)		 –– Door 2 Dusk

References

  1. 1 2 3 4 5 6 Shanfeld, Ethan (September 13, 2023). "Meet Odetari, the Palestinian EDM Star Who Went From Substitute Teacher to Chart Topper". Variety. Retrieved October 29, 2023.
  2. 1 2 3 Bain, Katie (July 19, 2023). "Odetari Is One of the Biggest Dance Artists of the Year — So, Who Is He?". Billboard. Retrieved October 29, 2023.
  3. ↑ Zellner, Xander (April 26, 2023). "10 First-Timers on Billboard's Charts This Week: Abraham Alexander, Poppy Baskcomb, Diamond Pynk & More". Billboard. Retrieved October 29, 2023.
  4. ↑ Murray, Gordon (May 18, 2023). "Calvin Harris Rewrites Record for Most No. 1s on Dance/Mix Show Airplay Chart, Thanks to 'Miracle' With Ellie Goulding". Billboard. Retrieved October 30, 2023.
  5. ↑ Braxton, Mateo (September 15, 2023). "Odetari shares debut EP 'XIII SORROWS' featuring JELEEL!, 6arelyhuman, Cade Clair". Our Generation Music. Retrieved October 29, 2023.
  6. ↑ McInnes, Laura (October 4, 2023). "Aotearoa's 9lives and Odetari tap Trippie Redd for 'I LOVE YOU HOE' remix". Sniffers. Retrieved October 29, 2023.
  7. ↑ Peaks on the Hot Dance/Electronic Songs chart:
  8. ↑ Peaks on the RMNZ Hot Singles chart:
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