consumer research
English
    
    Noun
    
consumer research (uncountable)
- The study of the reactions of consumers to various (possible) products they might buy.
- Synonym: customer research
 
See also
    
Further reading
    
- “consumer research”, in Lexico, Dictionary.com; Oxford University Press, 2019–2022.
- “consumer research”, in Cambridge English Dictionary, Cambridge, Cambridgeshire: Cambridge University Press, 1999–present.
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